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IndieTool: requirements, how to submit, and what you actually get

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A permanent dofollow listing for free if their badge stays on your site, or $29.99 to skip the badge and get the newsletter and the X post.

indietool.io
IndieTool homepage
Eligibility

Who IndieTool accepts

You need
An account
A live product
Their badge embedded, on the free tier
You'll be rejected if
Nothing published
Indie productsSaaS productsAI tools
What you actually get
A permanent listing among about 1,486 tools, on the feed roughly a minute after the badge validates. The outbound anchor on a live card carries only rel="noopener noreferrer", so the dofollow is real. The free route costs you a badge on your own site instead of money.

How to submit to IndieTool

1
Create an account
Signup at /user/signup, which offers SIGN UP WITH GOOGLE. A cookie notice sits over the page first and offers Decline.
2
Fill the whole listing before any plan question
App name, app URL, landing page heading, landing page sub-heading, creator name, one image (they ask for the landing hero, so a wide OG asset fits better than a square icon) and one category.
3
Meet the plan modal on Submit
Pressing Submit opens Choose Your Plan rather than sending anything. Free is labelled BADGE REQUIRED; Pro is $29.99 one-time, from $54. SUBMIT FREE APP takes the badge lane.
4
Embed the badge and validate
They hand you Next.js and HTML snippets for the same anchor, then Validate Badge checks your site live. It passes or fails on the spot, and the listing publishes on the pass.

IndieTool requirements

Account (Google sign-up offered)
App name and URL
A landing page heading and sub-heading
Creator name
One image, ideally the landing hero rather than a square logo
One category from their fixed list of fifteen
Their badge on your site, for the free tier
$29.99 to skip the badge and get the promotionoptional

Gotchas

Categories is plural and single-select: you get exactly one of Ai, Agent, Seo, Design, Productivity, Marketing, Web3, Fintech, E-Commerce, Agency, Business, Academic, Lifestyle, Notion-Alternatives or Canva-Alternatives.
The image slot asks for a landing hero rather than an icon, and it is the picture on your card, so a square logo renders letterboxed.
Both plan cards print "Secure 256-bit Stripe Checkout" underneath, including the free one. The free lane never opens Stripe: it goes straight to the badge step.

Let your agent submit to IndieTool

Connect SubmitMap to your AI over MCP and this page stops being something you read and copy. Your agent asks for the IndieTool playbook and gets the brief for this exact form, with the values already taken from your submission pack instead of placeholders you fill in by hand.

What it does for this platform
Checks your product against the 4 IndieTool rules above, so you find out you would be rejected before you open a tab.
Hands your agent all 8 fields this form asks for, 1 of them optional, already filled from your pack.
Warns you that IndieTool looks for its badge on your site, so it has to be live before you submit rather than after.
Tells you what paying buys here, so you pick it on purpose: $29.99 (from $54) one-time drops the badge and adds featuring, a newsletter send and an X post.
Types it into IndieTool in your own browser, and stops for you when the form wants a sign-in.
Records what it sent, so the dashboard can answer "did I ever submit to IndieTool?".
Connect your agentTools and endpointsWorks with Claude Code, Claude, Codex, Cursor, VS Code and Hermes.

IndieTool FAQ

How long does IndieTool approval take?
IndieTool's typical time from submission to going live is about a minute.
How much does it cost to submit to IndieTool?
IndieTool has a free submission option plus paid placement ($29.99 (from $54) one-time drops the badge and adds featuring, a newsletter send and an X post).
Does IndieTool give a dofollow backlink?
Yes, a listing on IndieTool carries a dofollow link. The site has a domain rating of 35.
Does IndieTool require a backlink to your site?
Yes, IndieTool expects a link back from your site as part of listing.
What gets you rejected from IndieTool?
Nothing published.